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Bo Olson
I’m a full-stack applied data scientist with strong data engineering skills, a creative mind for building enterprise-level ML solutions, and an obession with communicating results beautifully.
I value empathy in design and communication, and I aspire to connect data-driven insights to human experience.
Experience
Marketing Analytics Manager
Microsoft | US Central Marketing Organization
Bellevue, WA
Current - 2016
- Development of enterprise machine learning solutions for US field marketing
- Active work: marketing program recommender algorithms, boosted tree-based targeting models, spend optimization and causal impact models
- Development and maintenance of data pipelines, visual dashboards for hundreds of internal users in sales and marketing
Marketing Program Manager
Yesler | Client: Microsoft Enterprise Marketing
Seattle, WA
2016 - 2014
- Supported Microsoft Enterprise Marketing through reporting platform development
- Development of SSIS, SSAS, PowerBI stack and visual layer
Site Merchandiser - Books
Amazon
Seattle, WA
2014 - 2013
- Owned marketing program strategy for a “Big 5” publisher account
- Data analysis, modeling, customer behavior testing
- Merchandising strategy for high-traffic specialty stores & seasonal events
Director of Sales
The Tea Spot
Boulder, CO
2013 - 2009
- Managed wholesale sales department
- Product development, public speaking at industry events
Education
Bachelor of English, Creative Writing
University of Colorado
Boulder, CO
2010 - 2006
- Concentration in Poetry
- Editor: Honors Journal (Poetry), Walkabout Arts Journal